The Work I Do

Clarity is key.  

 

WHAT I DO:

I help you or your business clarify why you exist, what your purpose is and who your customer is.  I provide you with a clear understanding of why people come to you, how to communicate your strengths and benefits as well as your unique value proposition.

  • Brand Creation

  • Brand Development

  • Brand Audit

  • Communications Strategy

  • Customer Profiling

 

WHO I WORK WITH:

You're a company who is a little unclear on whom you're becoming. You may have had a strong opinion starting out, but due to growth and speed, it may have gotten lost along the way.  

 

You may also be an executive who is looking to transition into another industry or role and would like some clarity on how to be best positioned, and how to communicate. 

I work best with:

  • Small Businesses

  • Startups

  • Mid size businesses in a growth phase

  • Executives transitioning to new industries/roles/countries 

 

WHY IT WORKS:

When you partner with me, you get clarity on the bigger purpose and picture.  Your sales approach becomes more effective and your marketing becomes much more efficient.  

As an executive when we work together, you will walk away from our collaboration able to articulate successfully who you are, what you want and what you are truly passionate about.  

 

WHAT OTHERS SAY:

"I have to say that since working with Andrea on my personal branding I have been able to understand and articulate much more successfully who I am and what I stand for and more importantly where my real passions and strengths are. The process was informal and was very quick due to Andrea's uncanny ability to challenge and unlock my DNA." Anthony Perry  

 

"Andrea is the consummate professional and I would happily recommend her consultancy services to any business undertaking an audit of their brand and/or their service offering. 
Andrea undertook a review of our business over the past few months. She conducted the review with great skill and sensitivity, engaging with key staff members and our major clients as part of that process. Her findings were insightful and constructive. Importantly, each stage of the process has been clearly articulated, and all services delivered on time and on budget."

Simon Singer, DLS Lawyers

 

HOW IT WORKS:

Starting with an initial discussion, I engage in a phased approach to achieve your customized goals. This may include qualitative and quantitative research, or just a highly in-depth discussion with you and your team.  Each project approach is specific to your needs.  

 

READY TO CHAT?

Feel free to send an email to andrea@harteffect.com 

Phone in Canada to +1 780 903 1333 

Phone in Australia to +61 413 750 917

 

 

 

 

 

 

About  
 

I've been an entrepreneur for over 17 yrs working in both Australia and Canada.  I now reside in Sydney working to change the world on business at a time.

Contact Me
 
Reach out - say hi!  
I'd love to hear from you
 
andreaculliganconsulting@gmail.com
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